A website for a brand is an online representation of the company and its products or services. A well-designed website is crucial for a brand because it is often the first point of contact between the brand and its potential customers. A standard website typically contains the following elements:

Homepage

The homepage is the first page that visitors see when they land on a website. It should provide a clear overview of what the brand is about, its products or services, and how it can benefit the visitor.

About Us

This section provides background information about the brand, its history, mission, and values. It is an opportunity for the brand to connect with its audience on a personal level and build trust.

Products or Services

This section is dedicated to showcasing the brand’s offerings, including detailed information, images, and pricing. It is essential for converting visitors into customers.

Testimonials/Reviews

This section features testimonials from satisfied customers, which can help build trust and credibility with new visitors.

Contact Us

This section provides visitors with a way to get in touch with the brand, either through a contact form, email, or phone number.

Blog/Press Releases (if applicable)

A blog is a useful tool for engaging with customers and providing them with valuable information related to the brand and its industry.

A standard website should be visually appealing, easy to navigate, and optimized for search engines. The design should be consistent with the brand’s overall aesthetic and reflect its values and personality. The website should also be mobile-friendly, as more and more people are using their smartphones to access the internet.

Do I need Coding Experience to create a Website?

Not anymore! With the exception of large companies like Apple, Google, Walmart, and other household names, the internet has moved away from manually coded websites in favor of Content Management Systems (CMS) like WordPress.

The Advantages of Content Management Systems

1. Easier to maintain and update
2. More secure
3. Drastically cheaper
4. New features and improvements added by the community instead of requiring custom development
5. Quicker to set up

Although web development has become a lot easier since the web’s inception, many businesses choose to outsource the task of creating and maintaining websites to companies like RGN.

What CMS are available to choose from?

What CMS are available to choose from? There are many CMS for general-purpose websites, but the most popular is WordPress, an open-source PHP application. It is free to use and has the largest library of plugins and themes. It is the recommended choice due to its frequent updates, features, and the size of its community.

Other options include Joomla, Squarespace, and Drupal.